Desi Masala

ATV Channel 0 Melbourne Opener 1968

Uploaded by: aussiebeachut
Video Description:
This is an incredibly rare clip.
It shows the opener for Channel 0 (later ATV 10) Melbourne on Saturday morning October 19, 1968.
The use of a clock was common for all Australian TV stations up until the late 1970s. You can even make out the MEXICO 1968 Olympics logo above the Channel 0 logo below the clock. Back then there were no restrictions on Olympics coverage.. no exclusive rights paid for.. so all stations had access and could broadcast the Games.
It is in Black and White because Australian TV was Black and White in 1968. Colour came in 1975. Although ATV channel 0 did do some experimental transmissions in colour in 1967.
I believe the video is a kinescope.. possibly done by a Channel 0 cameraman at the time using a 16mm film Camera with sound trained on a TV monitor either at the Nunawading Studios or at TV set at Home.
The music theme is the Macarthur Park theme used by 0-10 as it's promo music in Melbourne, Sydney and Brisbane off and on between 1968 and 1975.
The show that follows is "UP TIGHT". a pioneering music programme that paved the way for shows like "COUNTDOWN" and "Hey Hey it's Saturday" in the 1970s.

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ATV0 Melbourne TV sign-on 1968	SALADA CRACKERS Classic Aussie TV Commercial (1968)	ATV Channel 0 Melbourne ROOTS promo 1979

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